We're deploying AI tools powered by Pewlix. Deliver granular, real-time insights at the account level. These tools provide real-time coaching coverage and effectiveness insights that span everything from absenteeism staffing statistics to performance-based measures.

We also continue to see growth in AI and data solutions, in our services to support clients' large language model development.

For one of our clients, we're working on a training solution for LLM that powers enterprise applications to better understand and interpret images, tables, and documents.

While Google is a key client in this service line, our diversification efforts with other clients helps us be well balanced to capture further growth and mitigate typical volume fluctuations that you might see with clients in this rapidly evolving project-oriented business.

We also expect to see an acceleration of a demand for AI-first software development and have launched our own AI-first lean teams offering, whereby we are testing smaller development squads operating at a higher velocity.

For the foreseeable future, we believe there's a significant need from our current and future clients to deploy AI and leverage our global footprint to optimize both the cost and quality of their customer experience.

A core part of our strategy is ensuring we are deeply partnered with leading technology providers, including in cloud, digital marketing, CRM, and CCaaS, among others. Each of these technologies plays a critical role in the customer journeys we orchestrate and are directly adjacent to the human CX experiences we support.

For example, in Q1, we expanded our partnership with Zendesk, a pioneer and agentic AI-powered service held a number of go-to-market events with Adobe.