Salesforce integrates AI into its customer relationship management (CRM) platform through Salesforce Einstein, which provides predictive analytics, natural language processing, and automation tools. These AI-driven features help businesses enhance customer service, optimize marketing efforts, and improve sales forecasting. Salesforce also uses AI to power its automation and workflow capabilities.
Quotes from salesforce Executives About Artificial Intelligence and Generative AI
There's nothing more transformational than agents on the technology horizon that I can see. And Salesforce is going to be the first company at scale to deploy enterprise agents and not just any enterprise agents, the highest quality, most accurate agents in the world.
- Marc Benioff
...this is a moment where every customer needs to realize, you don't need to DIY your AI. You can use a platform like Salesforce to get the highest efficacy of artificial intelligence...
- Marc Benioff
...with our new Agentforce platform, we're making it easy to build these powerful autonomous agents for sales, for service, for marketing, for commerce...
- Marc Benioff
...our Data Cloud processed 2.3 quadrillion records with 110% platform consumption growth year-over-year.
- Marc Benioff
...Agentforce is deeply integrated platform combining our core metadata framework in Data Cloud and Einstein...
- Brian Millham
Our continued focus on go-to-market channel diversification is working well. And in fact, in the quarter, three of our top 10 deals closed through the AWS marketplace.