AI Index / AppLovin Corporation
AppLovin Corporation (APP)
AppLovin, a mobile technology company, applies AI to optimize its AXON marketing platform for performance-based advertising. Through AI-driven models, AppLovin enhances targeting and efficiency to increase advertiser spend and improve user acquisition strategies.
Loading...
Seven years ago, we began acquiring gaming studios to help train our earliest machine learning models, an invaluable step in shaping the AI that underpins our AXON platform.
- Adam Foroughi
Similar Companies in the Swift AI Index
Quotes from applovin Executives About Artificial Intelligence and Generative AI
We're going to continue to stay diligent and lean, and we're going to use tools and AI and automation to deliver the same type of solution and success for advertisers that come onboard in the future.
- Adam Foroughi
...our models are continuously getting smarter on their own...
- Adam Foroughi
...we're really early still in AI development and research both inside our company and then obviously externally too. This is not a field that's mature. It's early in its existence. It's only going to get better.
- Adam Foroughi
...a lot of proof of life in ecommerce... but we have not let a lot of customers onto the platform yet as we've been on pilot... We're spending quite a lot of time trying to build tools to automate the entire system so that we're not looking at a massive revenue opportunity in front of us...
- Adam Foroughi